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Why You Should Create an Instagram Challenge, and how

Instagram can be a tough nut to crack, but so is everything related to social media and marketing your business. As online business owners, we know how difficult it can be to decide on a social media marketing strategy before knowing what the return on your investment of time and or money will be. Nobody…

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Why it’s okay to dislike Instagram, but not ignore it.

Can I share a secret with you? I truly dislike Instagram. It happens to be my favorite social media platform to share on because it’s visual – but it’s just so finicky and can often feel fake. FAKE! Follow + Unfollow. Automated-bot comments . . I hate what it feels like some days. But ….

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How to Create a Simple Content Strategy You’ll Actually Use

Content strategies are one of the top three things clients angst to me about. Everybody feels like they need one, everyone’s inundated by tips for creating these uber-complicated strategy spreadsheets that will supposedly increase your engagement by a zillion percent overnight, and everyone’s intimidated as hell by the whole process. And while there are…

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7 Ways to Fight Impostor Syndrome as a Business Owner

Did you know that March is one of the most common months for business owners and bloggers to give up on their dreams and just quit? Yep. Quit! Too many plans made in December and January and not enough time. Sound familiar? This isn’t just some New-Years resolution thing either. It’s much deeper than that….

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