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Building a mailing list is a fantastic way to make your audience feel as though they are on-board with your message and to gain more trust and more authority within your niche. But while building relationships with your fans or customers is important, what’s also highly important is that you make a profit in the…

For every big success story I hear about marketing on Facebook, I also hear several stories of, ‘Oh, I tried that, but it didn’t go anywhere so I gave up.” So does marketing on Facebook work? Without a doubt it does – Facebook is the most visited website in the world, and getting seen can…

So many times, we tend to misuse or under valuable important tools and resources that could make our business grow. A typical example is your  mailing list. So I ask, what does the mailing list mean to you? If you view your mailing list as a resource that you can use in order to promote…

Getting ready to write an email to your list? Do You Know What Emails Your Reader Can’t Wait for You To Send Them? Kate lays it all out here.