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I know it’s April, and summer might feel far away… but if you run an online business, this is exactly when you should be thinking ahead. Because here’s the thing:A lot of people who run a business assume summer is slow. That no one’s buying. That it’s not a great time to launch. But I’ve…

You’re posting. You’re showing up. You’re putting in the work. So why does it feel like no one is actually listening? It’s not because your content isn’t valuable. It’s because people aren’t sticking around long enough to notice. The truth? It’s not about WHAT you’re saying—it’s about HOW you say it. If you don’t hook…

Let’s get real for a second—your lead magnet might be your only shot at making a killer first impression. I’m not here to sugarcoat it: if it doesn’t land right, you could be missing out on real connections, loyal subscribers, and, yep, paying customers. Think about it. Someone just trusted you with their email—an invite…

Email marketing for your business doesn’t have to be overwhelming, and you definitely don’t need an email strategy that overdoes it to connect with your audience. I remember when I first started sending emails—it felt like every message had to be perfect, like it needed to hit some magical mark to be ‘good enough.’ But…