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Have you ever made a purchase based on a friend’s recommendation? That’s social proof in action.  Creating social proof is one of the best ways to build trust with potential customers and increase sales of your digital products.  Social proof is when potential customers see that other people trust and have bought from you, and…

  If you’ve been struggling to get engagement on your stories, you should know that one of the best ways to increase engagement on your stories is to start off with a poll or question. Over the years, it’s been my experience that posting polls first will increase y story reach so it’s a good…

I take photos of seasonal scenes pretty often for our stock photography business and I get pretty tired of trying to find new ways to decorate without buying new table décor. So, I thought I’d give this napkin folding a try. Be sure to watch the video for the complete tutorial. I also fold a…

I wasted money and gained 15 pounds, and probably did it on purpose. But, here’s why that matters. . . You can either be a master of your destiny or the victim of your inaction. Wasting money and gaining weight sounds like an accident. But, have you ever heard the term ‘Fail to the top?’…